Forest track rider
Clean real rally photo from the public Alakonnu gallery. Good for photo-led hero use, email, and campaign layouts.
Usage logic
1. Real photos
Use these first for email, partner decks, and banners.
2. Official files
Logo, poster, OG, and email mockups keep the identity consistent, while live emails stay lighter.
3. Generated support
Use only when no real event image is available.
Public asset folder
static/media-assets/
Result folders
output/brand-assets/alakonnu-ralli-brand-kit-2026/
output/imagegen/alakonnu-ralli-brand-book-2026/

01
Use these photos as the first visual source before generated imagery. They are cleaner and more credible for both email and partner-facing materials.
Clean real rally photo from the public Alakonnu gallery. Good for photo-led hero use, email, and campaign layouts.
Landscape action photo with enough space for overlays without fighting old baked-in graphics.
More atmospheric route image for quieter brand surfaces and footer treatments.

02
Core logo files for avatars, icons, favicon-style usage, and partner sheets.

03
The 2026 poster lockup for event communication where date and venue must stay attached.
Reference poster art for decks, press kits, and event pages.
05
These files are for mockups, internal previews, and partner materials. In live email, prefer a simple text-first layout and do not treat these as default hero assets.
These images are not wired into the site's real email templates. They are intentionally kept as reference-only assets.

Reference-only mockup header for Estonian layouts and partner previews. Do not use as default content in live transactional or campaign emails.

Reference-only mockup header for English layouts and partner previews. Do not use as default content in live transactional or campaign emails.

Reference footer strip for mockups and presentation material. Keep live emails simpler and avoid image-heavy footer treatments.
06
Wider brand banners for partners, decks, and announcements where you want a real rally image plus the 2026 identity system.

General-purpose brand banner that combines a real rally still with the 2026 identity system in a lightweight JPG export.
07
These concept plates are secondary. Use them for atmosphere, fallback layouts, or abstract support only after real event imagery and official assets.

AI-generated hero-style concept for deck covers, season launches, and brand atmosphere.

Closer technical visual for route, training, and explainer material.

Community-led concept plate for recap, volunteer, and partner storytelling.
The brand book holds tone, palette, typography, and usage rules. The media page stays separate for press, videos, and community coverage.
04
Social previews
Open Graph style landscape images for link shares and event announcements.
OG image ET
Estonian social preview for local shares and press.
OG image EN
English social preview for international partner communication.